Who We Are
Founded in 1980, Cleanline Surf is a thriving leader in the surf industry with opportunities for advancement through both our brick-and-mortar stores as well as our online store.
With locations in both Seaside and Cannon Beach, Oregon, we strive to continue to raise the bar by offering our customers quality products with the best service possible.
We work hard at keeping our standards high and our customers stoked.
About The Job
We're looking for an experienced eCommerce marketer to head our marketing efforts at Cleanlinesurf.
com.
You will report to the eCommerce Manager and be a one-person department with a wide set of responsibilities.
You will need to work closely with other departments (development, web catalog, customer service, buying) to achieve goals.
You will need to work hands-on executing a marketing strategy, as well as communicate with third-party agencies to manage different aspects of marketing.
You will help us create and execute an eCommerce marketing strategy that is well-researched and aligns with our overall business objectives.
Job Requirements
* At least 3 years of eCommerce marketing experience, email, PPC, SEO, etc.
.
.
* Work in-house at our Seaside, OR location or work remotely in Oregon or Washington and visit our Seaside, OR offices quarterly.
* Stoke for surfing and the surf lifestyle
* Extensive knowledge of surfing and the surf industry
Responsibilities
* Strategic Planning: Develop and implement a comprehensive eCommerce marketing strategy that aligns with the company's business objectives.
* Budget Management: Allocate, manage, and optimize marketing budgets across various channels to achieve maximum ROI.
* SEO Optimization: Oversee search engine optimization efforts to improve website visibility, including keyword research, link-building, and on-page optimization.
* SEM Campaigns: Manage and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads.
* Email Marketing: Develop and execute email marketing campaigns to nurture leads, increase repeat purchases, and inform customers of promotions or new products.
* Analytics and Reporting: Use tools like Google Analytics to monitor KPIs, track performance metrics, and generate regular reports.
* Promotions and Offers: Work with Buyers to plan and manage special promotions, flash sales, and seasonal offers to drive sales and revenue.
* Customer Retention: Develop strategies to increase customer lifetime value and minimize churn.
* Market Research: Stay updated on industry trends, customer behavior, and competitor activities.
* Customer Feedback: Solicit and analyze customer feedback to inform future marketing initiatives.
Job Perks
* Fun, laid back & professional environment
* Competitive pay
* Full Benefits (Medical and Dental)
* IRA + 3% Match
* Opportunity for advancement
* Paid Vacation
* Deals on surf gear and other products we carry
* Surf breaks encouraged
How to Apply
Are you a surfer and have experience with surf products? Do you live close to Seaside, Oregon or are you willing to relocate? Then apply by email at jobs@cleanlinesurf.
com.
Please attach your resume and use the word Cleanline as well as the position you are applying for in the subject line.
If you are feeling ambitious, feel free to include a brief summary explaining why you would be a good fit for this position.
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